Since 1978, the Italian company Versace characterizes the luxury fashion world. Bright colors, extravagant patterns, and special materials are highlights of the founder Gianni Versace. To this day, the head of the Medusa appears again and again on the designs and is ultimately the trademark of the label. Versace, who was an architect, loved the limelight as well as the hype that surrounded him and his provocative styles and creations. The brand, created in Milan, continues to exist after his death in 1997, and the brand continues the unique designs.