The brand forte_forte
The PUCCI brand was created by the Olympic world champion Emilio Pucci, who designed ski fashion for his team in the 1930s. Under the creative direction of Massimo Giorgetti, the company has expanded into other areas. Today, the brand stands for casual luxury and inspires with elegant patterns, feminine silhouettes and high-quality materials such as fine silk. Camille Miceli has been Creative Director at Pucci since 2021 and continues the unmistakable style with attention to detail.
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